On the second episode of the commute, Regie and I discuss the state of modern songwriting, the Bee Gees and I forget the name of one of Regie’s biggest songs. I once forgot the name of a band I was introducing…at one of Regie’s shows. Hey, I just have one of those fu…
I’ve been experimenting with Periscope and Facebook Live Streaming while I voice my sessions lately. To have the world looking in on you while you work makes for some funny outakes and flubs.
I’m a guy who likes a good phone conversation in the car. So I figured I would make a new webisode series about the conversations I have with friends in my car. Similar to that Seinfeld guy, just without the comedians or the President.
I can always tell the companies that truly believe in their medium. They’re the ones who have gone “all in” with their chips on one or two radio stations. You hear their ads just about all the time. Well….
There’s one company in particular that advertises in the Nashville market that is in almost every commercial break on one of the stations I frequent. It’s a company that helps with…um, “men stuff”. Let me know if you know who I’m talking about.
Occasionally I’ll hear a radio spot playing in Nashville and think to myself, “I think I can do better”.
So this is me….doing just that.
K.I.S.S. Keep it simple, stupid. This is a concept that’s been addressed so many times in so many different ways, yet there are so many businesses that continue to describe what they do in the form of a convoluted data dump that leaves the prospect struggling to figure it out. You’ll hear some form of this just about everyday in any given commercial stop set on any given local radio station.
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